i think bloggers are discovering basic journalistic rules here:

1-4 means that if you dont have orriginal content your screw and NO just posting the news wire will not do.

5-17 means pepoleÂ enjoy a free lauch, have sommething great and easy to understand that will help me with my own personal issues (i am hungry and you provide a free 3 course meal)
the question for me is how do you deliver that on a consistant basis ?

you just have to be a great author with brilliant ideas and deliver at least everyweekÂ !

the problem is thats its a tough job in a globalise infoshpere