Future of Learning as a Business #1

Finally made it into the Elluminate session for today’s LearnTrends event thanks to D’Arcy Norman’s help with the Mac OS. I made it to the end of Panel 1 on industry perspectives. Tony Karrer asked if there are some new models for selling learning-related products & services online. LiveMocha was given as an example of giving online (language) learning away for free. Accelerated courses are available at a cost but there is a lot of free stuff. The Internet has created the expectation of getting content for free. However, Lisa Fagan said there can be a backlash if you give away for free as a bait & switch sales generation tactic.

Unfortunately I only made the last 10 minutes of the session but I’ll update this with links as they become available.

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