It's a done deal then when those stats from Mr Kelley are correct. Social is the way only way forward and sharing is the name of the game. I can now see clearly why some very rigid hierarchical institutions are feeling the fear - knowledge shared, power squared.

20 years ago, the upper management had the information and therefore the power, now that everyone has the information available in multiple streams, the role of upper management changes from deliver of content to facilitator and coach - a paradigm shifting phenomenon. :-)