This was a great provoking article and as I reflected on your point of operating systems I sketched out the idea that it may be a degree of connectedness, that we need a digital performance strategist that can help connect the multiple "OS's" as we strive to streamline the framework. As we have increased our commmunication tools we have (unintentionally I hope) added new OS's, and new "owners" of the systems and to streamline into a common framework we will need to integrate and merge the infrastructure for it might be a part of the problem keeping us apart. Thanks for the chance to think!