Elgg powers business and academic community

Emerald Publishing has started an online community based on the open source Elgg platform. The news release compares the community with MySpace and Facebook:

Amanda Briggs, Head of Research and Development at Emerald, says, “InTouch was developed with our research and contributor communities in mind. Online technologies have had a dramatic effect on the educational and learning environment and students regularly use informal social networking sites such as MySpace and Facebook to communicate with their classmates. Now, Emerald authors and editors can take advantage of these technologies in a space that is designed specifically for the academic and business community – InTouch. Users can create online communities based around journals or research interests, share ideas and expertise with (and learn from) their peers. This service supports our commitment to building and facilitating communities around key management research areas.”

This is great to see, but most of that functionality comes from Elgg, which only gets a quick mention. You would think that they could have at least put a hyperlink to Elgg in their news release, n’est-ce pas?