Please read Dave Pollard’s post on William McDonough, a true visionary in the field of design and natural systems. Pollard lists McDonough’s four websites, all of which are absolutely fascinating. The Green Blue organization site includes a unique set of concepts that you should read, if nothing else. For example:
Good industry
The current conversation about environmental and social challenges too often points to industry at the enemy. This is a mistake. The true villain is bad design, and the solution is an industry that makes intelligent, informed design decisions. Cradle-to-cradle thinking is the key to these decisions.
After looking at McDonough’s information and concepts, I feel much more motivated to try to address some of those really big and messy issues that most of us just avoid. Yes, we can design a better world.
