Here’s a modified version of theses 11 to 13 of the Cluetrain Manifesto (1999), for all those corporate personnel support functions (HR, L&D, OD, KM):
People in a networked society have figured out that they get far better information and support from one another than from the human resources department. So much for L&D rhetoric about adding value to commoditized learning content.
There are no secrets. Networked workers know more than management does about the company’s own products and services. And whether the news is good or bad, they tell everyone. What’s already happened to markets is now happening among employees. A metaphysical construct called “The Company” is the only thing standing between the two.
Hyperlinks subvert hierarchy (Cluetrain #7)