Today I attended Robin Good’s free webinar on low-cost videoconferencing tools.
During this session, Robin (aka – Luigi Canali De Rossi) presented 9 systems, varying in price and pricing models. The two top scorers were systems I had never heard of before – Wave Three Session and Marratech. One insight that I picked up from Robin is that vendors need to create diversified products around core technologies in order to achieve mass customisation, because no two clients’ needs are the same. He was also critical of high-priced software, because customers cannot invest a lot of money in systems that could become useless with the next technological advance in a couple of months. It seemed that many people in the multinational audience were vendors, but Robin’s focus is buyers (hurray!).
Robin is an excellent web speaker, and his evaluations are to the point. You can see his other reviews on the Kolabora website. Stay tuned to his website for future live presentations.