Here is some free advice for any university or college, public or private. If you are wondering how you can stay in touch with your graduates and foster a sense of community, especially when it comes to future fund raising, then offer free blogs. This beats collecting addresses, making phone calls and all the other ways that development officers try to raise interest and money. Let your graduates be part of your university when you’re not asking for money, and they will be there when you need them.
Wellesley College is already doing it, so get on the wave now. If you need any advice, give me a call [shameless self-promotion].
