On Thursday, when I discussed blogs in business at the NS eLearning Summit, I was pleasantly surprised by the high level of interest. The fact that most learning is informal, and that our education and training programs only address about 20% of our learning needs, seems to be understood by many. Blogs are one way of encouraging conversation, which leads to individual knowledge creation and can result in increased business value.
Blogs are also a way of supporting more formal learning offerings. They can be used to engage potential clients through meaningful discourse. Blogs can also be used as a follow-up of a formal course or workshop, to keep the conversation going. These applications were appealing to a number of people in the audience.
There are many sources of information on how to use blogs. For the academic sector, I would recommend beginning with Weblogg-ed;, while Blog Kathleen is a good starting point for a business perspective. Other Blogs (learning, work, technology) are available on the left "Links" section of this website.
