Blogs in Business

Seek and ye shall find. In response to my question, the Otter Group’s Kathleen explains some of her current business-related blog & RSS projects.

I believe blogs are ideal peer-to-peer learning and communications channels. Because they are so inexpensive to produce and maintain, they can be cost-effectively used for small groups and small projects.

It seems that the participation levels are higher with blogs. This was an issue that we had a few years back with a community-building project using a hefty document management system (think expensive) – it was just too cumbersome. This post is much more practical than what was reported in the NY Times on BloggerCon II and blogs for business, via Weblogg-ed.

Thanks Kathleen!

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