"I am what I create, share and others build on”

The Entrepreneurial Learner:

Takeaways. (1) in a world of constantly changing contexts, best practices don’t travel very well. (2) As contexts change, we need to move past stories (which explain a specific event) to narratives (which create a framework for moving us to action, perhaps in a new direction). (3) there are important shifts occurring: knowing what has moved to knowing what and where; making things moves to making things and contexts (e.g., remix); (4) in sense-making, we move from playing to reframing; in media, we move from storytelling to transmedia (e.g., how a story jumps from one medium to another — this has huge implications for corporate branding). (5) Identity Shift is the biggest shift of all. We’re moving from a sense of “I am what I wear/own/control” to “I am what I create, share and others build on.” How do I put something into play so others build on it? When you figure this out, you understand agency and impact. —John Seely Brown


A “built-upon” image by Joachim Stroh

We are moving to the edge, not just in our work but for a greater part of our interconnected lives.

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