social leadership

What is social leadership? Simply put, it’s shifting the focus from you to we. All organizational leaders are part of complex human social networks. The great fallacy of leadership is that leaders control.

“Control is a mirage. The most effective leaders right now–men and women–are those who embrace traits once considered feminine: Empathy. Vulnerability. Humility. Inclusiveness. Generosity. Balance. Patience.” —Leigh Buchanan, Inc. Magazine

These traits need to be combined with one single mission: to create better work environments. Social leaders understand that first we shape our structures, and then our structures shape us. Working on the business means working on how the organization is designed. The Milgram and Stanford Prison experiments have shown us that if you put a good person in a bad system, the system always wins.

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Good leaders connect

Why do organizations need leaders? If you think about leadership from a tribal, institutional, or even market perspective, then it is about controlling information and appropriately using the power you have been given, in order to achieve the organization’s aims. But communications have changed that, as we move into the network era, a move that had its foreshadowing with the invention of the printing press, and has been accelerating with every electronic medium invented since. As author and historian, Gwynne Dyer, has noted, “Tyranny was the solution to what was essentially a communications problem.

Modern democracy first appeared in the West only because the West was the first part of the world to develop mass communications. It was a technological advantage, not a cultural one – and as literacy and the technology of mass communications have spread around the world, all the other mass societies have begun to reclaim their heritage too. – Gwynne Dyer

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Network Era Skills

It is only through innovative and contextual methods, the self-selection of the most appropriate tools and work conditions, and willing cooperation, that more productive work can be assured in the network era. The duty of being transparent in our work and sharing our knowledge rests with all workers, including management.

Only people can enable knowledge, trust and credibility to flow within and between markets and companies. Business in the network era is connecting companies to their markets through knowledge workers having conversations in communities and social networks. The core skills for this emerging workplace are: 1) working & learning out loud 2) cooperating, 3) collaborating, and 4) self-organizing.

Working and learning out loud make implicit knowledge more explicit. Creating ‘knowledge artifacts’ that can be shared and built upon by others results in faster organizational learning, and being able to take action on that learning. In an organization, working out loud can take many forms. It could be a regular blog; sharing day-to-day happenings in activity streams; taking pictures and videos; or just having regular discussions. Developing these skills, like adding value to information, takes time and practice. Working out loud also means taking ownership of our learning.

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Ten Years, Ten Thoughts

In compiling my ebook, Seeking perpetual beta: a guidebook for the network era, I tried to cover all the posts that resonated with readers, clients, and colleagues over a decade. Here are some highlights, representing one thought per year.

    1. Taking control of our learning is a challenge for individuals used to working inside hierarchies that demand conformity and compliance.
    2. The mainstream application of knowledge management and learning management over the past few decades was mostly wrong; we over-managed information, knowledge, and learning because it was easy to do.
    3. The basic structure of the job presumes common skills and the mechanistic view that workers can be replaced without disruption.

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seeking perpetual beta

New! Purchase all five e-books, ‘seeking perpetual beta’ – ‘finding perpetual beta’ – ‘adapting to perpetual beta’ – ‘working in perpetual beta’ ‘life in perpetual beta’- for €29.

After 10 years of blogging here, I have compiled my best posts into an ebook. It’s called Seeking perpetual Beta: a guidebook for the network era. Instead of digging through over 2,500 posts on this site, now you can read a cohesive narrative that covers learning, working, and managing in the emerging network era. This ebook is the result of a decade of seeking, sense-making, and sharing knowledge on the Web.

“the best $25 you’ll ever spend on yourself” – Susan Scrupski

“One of the best purchases you’ll do this year!” – Luis Suarez

“masterful synthesis of 10 years of blogging about networks” – Jon Husband

“Harold knows just how to harness the power of equal, open collaboration in the networked economy.” – Ian Chew

Scroll down to read the introduction and table of contents.

Back on sale by popular demand, seeking perpetual beta is available for $20.

Introduction

The following essays are abridged and updated posts as well as combinations of posts made over the course of a decade. When I started my blog, I had three categories: learning; work; and technology. Today there are many others, as my professional interests have expanded and changed. My perspective on work and learning has been one of perpetual Beta, which also could be called strong beliefs, loosely held. Alpha is a mindset of pumping out flavour of the month drivel. Beta is more than Alpha, as you have to affirm to principles and actually commit to something, while remaining open to change. I have been observing the signs and indicators of the shift to the network era for the past decade. These articles have stood the test of time, and have been refined and discussed many times in order to be suitable for Beta.

The Network Era

The fundamental nature of work is changing as we transition into the network era. Creative work is beginning to dominate industrial work as we shift to a post- job economy. The major driver of this change is the automation of routine work, especially through software, but increasingly with robots. Valued work is in handling exceptions, dealing with complex problems, and doing customized tasks.

The products of this work are often intangible and not physical. As a result, our industrial work structures need to change. Organizations have to become more networked, not just with information technology, but in how workers create, use, and share knowledge.

The workplace of the network era requires a different type of leadership; one that emerges from the network as required. Effective leadership in networks is negotiated and temporary, according to need. Giving up control will be a major challenge for anyone used to the old ways of managing. An important part of leadership will be to ensure that knowledge is shared throughout the network.

Learning is a critical part of working in a creative economy. Being able to continuously learn, and share that new knowledge, will be as important as showing up on time was in the industrial economy. Continuous learning will also disrupt established hierarchies as no longer will a management position imply greater knowledge or skills. Command and control will be replaced by influence and respect, in order to retain creative talent. Management in networks means influencing possibilities rather than striving for predictability. We will have to accept that no one has definitive answers anymore, but we can use the intelligence of our networks to make sense together.

The shift to the network era will not be easy for many people and most organizations. Common assumptions about how work gets done will have to be discarded. Established ways of earning education credentials will be abandoned for more flexible and meaningful methods. Connections between disciplines and professions are growing and artificial boundaries will continue to crack. Systemic changes to business and education will happen. There will be disruption on a societal level, but we can create new work and learning models to help us deal with this next phase in human civilization. The statistician George Box wrote that, “essentially all models are wrong, but some are useful”. We will never know unless we try them out.

Table of Contents

(65 pages for tablet version)

Introduction

1. THE NETWORK ERA
The Changing Nature of Work
Complication: The Industrial Disease
A Networked Market Knows More
Job is a Four-letter Word
Knowledge Artisans
Working Socially
Figure 1 The Connected Enterprise
Tapping the Creative Surplus

2. WORK IS LEARNING & LEARNING IS THE WORK
PKM and the Seek > Sense > Share Framework
Figure 2 PKM = Seek > Sense > Share
PKM and Competitive Intelligence
PKM and Innovation
Managing Organizational Knowledge
Training and Complex Work
Narrating Our Work
Collaborate to Solve Complex Problems

3. LEADING & MANAGING IN NETWORKS
Network Thinking
Figure 3 Trust Emerges Through Openness and Transparency
The Connected Enterprise
The Knowledge Sharing Paradox
Managing Automation
Flip the Office
Connected Leadership
Figure 4 Connected Leadership

4. THE GLOBAL VILLAGE
Figure 5 Organizing Characteristics
Figure 6 TIMN (David Ronfeldt)
Figure 7 Tetrad of a Networked Society

Colophon

Layout and design by Tantramar Interactive

Move the hierarchy to the rear

In an environment where everyone is a leader, some other mechanism needs to be put in place to ensure that everyone can maintain and optimize the tenets of fairness, trust and transparency so the entire organization can move forward. —Harrison Monarth: HBR

The foundation for this ‘other mechanism’ is the wirearchy framework: a dynamic two-way flow of power and authority based on knowledge, trust, credibility and a focus on results, enabled by interconnected people and technology.” But what is the mechanism and why is it important to have an environment where everyone can be a leader? After all, most leaders are quite comfortable where they are. They worked hard to get there, didn’t they?

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Learning and Emergent Leadership at Google

Two themes I have discussed here for a number of years are: 1) work is learning and learning is the work; and 2) leadership is an emergent property of networks. Helping people work on complex problems in networks is one of our management challenges for this decade. Learning has to be part of the workflow. In addition, leadership in networks does not come from above, as usually there is no top. This challenges the practice of management by hierarchical position. Leadership is an emergent property, not something bestowed from on high. Some companies understand this, but most do not. Google seems to get it. Gideon Rosenblatt highlights a conversation in the New York Times that Thomas Friedman had with Google’s VP of People Operations, Laszlo Bock.

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7 guidelines for managing open networks

Ed Morrison, Advisor for the Purdue Center for Regional Development, says that many of the familiar approaches to management no longer apply, and goes on to provide 7 keys to guiding an open network. I have added my images that support this excellent set of rules.

Click on each image for a link to the supporting article.

Rule 1: Form a core team with distributed leadership roles

servant leadershipRule 2: To accelerate, go slowly at first [AKA: Probe-Sense-Respond]

trojan miceRule 3: Find opportunities by linking and leveraging assets

Picture 2
Rule 4: Create coherence with visualizations and outcomes with success metrics

HJ-network-map
Rule 5: Adopt simple rules to design and implement strategy

cynefin-networks-verna-alleeRule 6: Promote transparency, mutual accountability and success metrics

transparency
Rule 7: Embrace action and experimentation

pkm innovation

Six roles of network management

If helping the network make better decisions is a primary role of management in the emerging economy, how does one get there? I highlighted the six roles of management in the network era in my last post and I would like to build on these and show how this is being practiced at Change Agents Worldwide.

help network make better decisionsFirst of all, the founders set a good example of transparency and working out loud. Subsequent members have joined and continue to narrate their work. Also, the network does not have a marketing department, as everyone is responsible for connecting with our markets. Everyone must set an example because there is no one to defer work to. In this environment everyone is learning and everyone is teaching by example. As a result, work gets done very quickly, such as our first ebook, that would have taken months to complete by a central marketing department.

We are all knowledge managers at CAWW, sharing as we work transparently. Some, like myself, share blog posts at appropriate moments. Others share tools, techniques, and experiences. The organizational knowledge base, much of it captured in a large wiki, constantly grows. There is no central management for our knowledge.

It is important to know why we are creating this not-for-profit “collaborative sharing economy model for consulting services”. We constantly discuss the Why of our work, and ensure we stay focused and do not chase every new opportunity. Our Why is to change how work gets done in large organizations. As a result, we have a very diverse group of change agents, from various disciplines, countries, and industries.

It is interesting to see how our discussions focus on improving insights and we are not overly focused on merely improving internal processes and procedures. We leave that to people doing the work, as change agents are independent and can choose their own tools and techniques, like true knowledge artisans.

With hundreds of years of experience, an open discussion environment, and people who have worked as internal and external consultants, there is no shortage of learning opportunities. Change agents can freely join project teams and try something new. CAWW is one big learning experience for everyone, and the speed of learning is amazing.

These ‘management’ roles apply to all members, for in a network, everyone is a manager, and everyone can play a leadership role. The principles of openness, transparency, and diversity provide a solid foundation for these roles to be practiced. I think this model will help to create a new way of approaching workplace change. Large, hierarchical consultancies are no longer sufficient to help organizations adapt to the network era. As Donald Clark says, “Dinosaurs don’t give birth to gazelles.”

Helping the network make better decisions is the primary job of every change agent. It should be the job of every person in every organization. Perhaps some day it will be.