"They don’t want to train people on the job anymore"

In a recent Atlantic article, Zvika Kriefer talks to Elli Sharef, who runs HireArt, a recruiting agency, focused on the tech sector.

I also asked Sharef if she had any insights on the broader employment picture, since she spends most of her day trying to match employers with employees. The most striking trend she sees is that having a strong, well-rounded resume is no longer good enough. Employers are increasingly looking for specific skills sets that match their needs.

“They don’t want to train people on the job anymore,” she says, marking a shift away from the apprenticeship model that defined many sectors in the economy before the recession. “There are just too many people looking for work for companies to waste time on someone who can’t start, ready to go, on the first day. Candidates are left to fend for themselves.”

What could this mean?

For individuals, it’s getting obvious they have to start taking their professional development into their own hands. Also, as more work becomes contractual or part-time, workers have to take up the slack where company training used to offer some professional development. It also means that those buying any professional development are going to be more discerning and price-sensitive. The tide is shifting to supporting individuals through communities, separate from companies, as organizational lifespans continue to decrease. The popularity of the PKM Workshop also indicates that people want to take control of their professional development and only need a safe place to start. Participants this year have commented that the workshops have changed how they think:

“This program has made me think differently about my professional practice.”

“I’ve had more ‘conversations’ and been exposed to many points of view that I would not have encountered any other way.”

The Seek-Sense-Share framework of PKM has proven to be useful for many participants:

“Reducing my seeking and spending more time sensing (converting things into high quality content) is my most important goal for the next few months.”

“I need to increase the proportional amount of time I spend in “Sense.” I read a lot, I share quite a bit…yet when it comes to making sense of patterns and other “stuff” in the whole, I don’t always make time to do it.”

“I very much appreciate the simpleness of the Seek Sense Share model and the fact that together they lead to Serendipity (enhanced Serendipity to be sure). S/S/S = S.”

Staying in touch with participants has given additional feedback that the workshop participants’ practices are changing:

“Without any coherent strategy I often was not persistent in my undertakings. This course gave me an excellent opportunity to evaluate my position and to work out an appropriate approach.

My take-aways:
1. Take risks & engage,
2. Focus on who, not what,
3. Less is more,
4. Ritualize and organize to make time to reflect,
5. Trust the process.
6. Have fun.”

But what about training (L&D) departments?

If organizations are engaging job-ready workers, then training has to move away from course delivery and focus on performance and collaboration. But it is difficult to move a traditional training organization directly to a social learning focus. It is easier to start with performance consulting and then expand to social and collaborative learning, as I wrote in from training to performance to social. Nancy Slawski picked up on this on How to Live Social in the L&D Trenches:

“Kermit the Frog’s rendition of ‘It’s not Easy Being Green’ could be the theme song for L&D folk who are trying to push against the grain of workplace cultures that are heavily siloed , that define learning in terms of content heavy learning events and who see social learning and social media as one in the same.

On top of these internal challenges, learning professionals also have external pressures of learning and industry. We are reminded daily that unless L&D can morph ourselves into social, informal, collaborative gurus who have their fingers on the pulse of talent and performance , our days are numbered. (is that a DoDo bird I see?)”

The workshops provide only one possible way to start the shift in workplace learning support from Push to Pull, with an emphasis on Flow over Stock. There are many other options. But we think it’s very important to understand how work is changing, as every day there are indicators of the shift. When work is learning and learning is the work, none of us can just sit back and see what gets pushed to us. As knowledge workers, it’s essential to note that anything that can be reduced to a flowchart will be automated. In such a world, it’s best not to leave everything to centralized planning and control, whether as an individual or in supporting workplace learning.

Do not underestimate the power of audio

I once wrote a paper on educational radio programming on the CBC during the 1930’s and 1940’s. The achievements of early radio have similarities with web-based social learning. Two of the more popular programmes on early CBC radio were the Citizens’ Forum and the Farm Radio Forum.

“Farm Radio Forum, 1941-65, was a national rural listening-discussion group project sponsored by the Canadian Association for Adult Education, the Canadian Federation of Agriculture and CBC. Up to 27 000 persons met in neighbourhood groups Monday nights, November through March, using half-hour radio broadcasts, printed background material and pretested questions as aids to discussion of social and economic problems.

Farm Forum innovations included a regional report-back system, whereby group conclusions were collected centrally and broadcast regularly across Canada, occasionally being sent to appropriate governments. In addition, discussion – leading to self-help – resulted in diverse community “action projects” such as co-operatives, new forums and folk schools. Farm and community leaders claimed that the give-and-take of these discussions provided useful training for later public life. In 1952, UNESCO commissioned research into Farm Forum techniques. Its report was published in 1954, and consequently India, Ghana and France began using Canadian Farm Forum models in their programs.”

Radio is a one-way medium but innovations such as programme guides by mail one week in advance, local discussion groups and national feedback on individual responses, kept people actively involved. Imagine a group of farmers gathering at a neighbour’s house, bringing food for a communal supper, and then discussing issues of great social relevance,  like the possibility of medicare. This was real public radio, not just commercial-free airwaves. Today, the CBC produces programmes such as Cross-Country Checkup and the Radio Noon Phone-Ins for similar purposes.

Donald Clark has looked at the medium as well, in Radio Education: huge and hugely underestimated and provides a view of the further potential of this medium in the Internet era.

Radio and new media
Podcasting is the true heir to radio. To timeshift an audio experience and put it in the hands of the learner, gives them is convenience and control. Internet radio has given many access to distant radio stations and led to growth in stations with a very specific focus. Far from being a dead or dying medium it is finding new purposes and new channels.

Conclusion
Radio is scalable, in the broadcasting sense. It’s low cost and reach have seen widespread use, not only in the developing world but in developed countries like the UK, where radio has long been respected as a source of high quality educational content. Video is very far from killing the radio star.

Sometimes it’s good to go back and revisit what we have collectively learned. We should not underestimate the power of audio, whether it be as podcasts or live radio.

our crude knowledge capture tools

Earlier this week I commented that while of course, you cannot capture knowledge in the literal sense, people in organizations need to share their knowledge-making experiences. The aim of knowledge-sharing in an organization is to help make tacit knowledge more explicit, not some type of fictional Vulcan mind meld. I have quoted Dave Jonassen on knowledge transfer several times here, “Every amateur epistemologist knows that knowledge cannot be managed. Education has always assumed that knowledge can be transferred and that we can carefully control the process through education. That is a grand illusion.” I also noted in networked sharing that it is very important to understand that organizations and cultures that do not share what they know, are doomed.

It is important to keep in mind that what we loosely call knowledge, when using terms like knowledge-sharing or knowledge capture,  is just our approximation of it so we can share it with others. As Dave Snowden says, we are not very good at articulating our knowledge.

We always know more than we can say, and we will always say more than we can write down. This is probably the most important. The process of taking things from our heads, to our mouths (speaking it) to our hands (writing it down) involves loss of content and context. It is always less than it could have been as it is increasingly codified.

When we use our knowledge to describe some data, such as what we remember from an experience or our summary of a book, we convey our knowledge by creating information, and as Dave notes, writing it down is not very effective.

But that does not mean that we shouldn’t even try. The cumulative pieces of information, or knowledge artifacts, that we create and share can help us have better conversations and gain some shared understanding. Our individual sense-making can be shared and from it can emerge better organizational knowledge. It’s not a linear process, as in from data we get information, which when aggregated becomes knowledge, and over time becomes wisdom (DIKW).

I think of wisdom as something that can only be partially shared over time. Hence the reason why masters can only have a limited number of apprentices. But when writing, and later books, came along, we had a new technology that could more widely distribute information created by the wise, and the not so wise. Neither the wisdom nor the knowledge actually get transferred, but the information can be helpful to those who wish to learn.

Mass communication has not been without its detractors, perhaps Socrates being the first.  He is reported to have said that the advent of written language, and books, would result in men filled, not with wisdom, but with the conceit of wisdom, who will be a burden to their fellows (Plato’s Phaedrus). How times change.

The lesson I take from this is that we cannot become complacent with knowledge. It must be shared amongst people who know that they are only seeing a fragment of others’ knowledge. Because it is so difficult to represent our knowledge to others, we have to make every effort to keep sharing it. For example, narrating one’s work does not get knowledge transferred, but it provides a better medium to gain more understanding. Knowledge shared in flows over time enables us to create better mental pictures than a single piece of knowledge stock.

One way of capturing knowledge is to create knowledge collections, as described by Steve Denning, in Can knowledge be collected?

Why has the promise of knowledge collections not been realized? Evidence-based medicine suggests that the answer may lie in distinguishing between precision knowledge, intuitive knowledge, and behavior-change knowledge.

[snip] In assessing the potential value of knowledge collections in economics, management or development, it’s important to recognize that most of the relevant knowledge is not precision knowledge. It’s not like “when you have a strep throat, take an antibiotic.” It’s more like the treatment of cancer or hypertension. It needs trained professionals to solve problems through intuitive experimentation and pattern recognition, and then behavioral change knowledge to provide support and involvement in continued monitoring and experimentation.

As I mentioned in my earlier post, capturing knowledge (as crudely as we do) is only the first step. We also need to enable sharing, take action, and empower people. But I cannot see how we can do this if we don’t try to capture some of what we know in order to get a level of common understanding. Exactly what I have been trying to do on this blog, over many years.

It starts with capturing knowledge

In the Altimeter Group’s Report on Enterprise Social Networks, four areas of business value were identified:

  1. Encourage Sharing
  2. Capture Knowledge
  3. Enable Action
  4. Empower People

I would suggest an order of difficulty and business value for these four components.

Capturing knowledge is the foundation, and drives value up the chain, enabling sharing of  knowledge and the ability to take action on that knowledge. All three can then drive empowered people (if the organizational structure allows this, and if it doesn’t, consider the resulting frustration).

As Dave Gray wrote in The Connected Company, capturing tacit knowledge is tough:

“The learning challenge for the company comes from the dynamic relationship between the two forms of knowledge. Tacit knowledge is where the action is, and in most cases, it’s the people with the tacit knowledge that deliver the results. But the only way tacit knowledge can be broadly shared is by translating it into explicit knowledge — a very difficult task that very few companies have mastered.”

If capturing knowledge, or making tacit knowledge more explicit, is the core challenge for social businesses, what should we do?

For the organization: Make it easy to share

For teams and groups: Narrate your Work

For individuals: Practice personal knowledge mastery

For learning & development (training) professionals:

  • Be a lurker or a passive participant in relevant work-related communities (could be the lunch room) and LISTEN to what is being said.
  • Communicate what you observe to people around you, solicit their feedback and engage in meaningful conversations.
  • Continuously collect feedback from the workplace, not just after courses.
  • Make it easy to share information by simplifying & synthesizing issues that are important and relevant to fellow workers.

rp_enterprise-knowledge-sharing-520x390.jpg

from training to performance to social

This past year I conducted an online workshop called “from training, to performance to social“. In November I will be running one on moving from training to performance support, and this will be followed by a workshop on social learning for business.

I have tried to put together the main themes in a slide presentation that covers some of my experience as well as recommendations I have implemented with my clients. My experience is that it is difficult to move a traditional training organization directly to a social learning focus and it is easier to start with performance consulting and then expand to social and collaborative learning. If you are interested in discussing these ideas, then join one of the workshops or contact me to deliver an online or onsite session with your organization.

training performance social.001

  • HJ: Harold Jarche
  • JH: Jane Hart
  • CJ: Charles Jennings

Don’t worry, nobody can steal your knowledge

Why do I share my knowledge? Well, actually, I don’t. I could not share my knowledge with you, if I wanted. There is no such thing as knowledge transfer. Data and information can be transferred, but not knowledge.

So what is the idea behind behind personal knowledge mastery and the Seek>Sense>Share framework if knowledge cannot be shared in the first place? For me, PKM is a set of practices I can use to better articulate my knowledge. Seeking information from diverse sources gives me a better chance of seeing a fuller picture of our complex environment. Taking time to put my thoughts into words forces me to reflect and try to make some sense of the divergent voices coming from all over. Sharing the results of this sense-making gives back to the networks from which I drew my information and also provides more feedback loops from a variety of perspectives. It enhances serendipity.

Sharing information and viewing it through our individual filters is the best that we can hope for in terms of knowledge transfer. But not sharing would be much worse. As Luis Suarez writes on a very related post:

To me, since we are all embarked on a lifetime learning experience of what we know, what’s around us, who we are, what we do and why we do it, who we connect with, etc. etc. knowledge sharing is innate to our human nature of wanting to connect and collaborate with others. We, human beings, are social beings, and as such have been bound to share what we know with others, so that our learning curve never becomes flat. On the contrary.

While knowledge cannot really be shared,  our knowledge-making experiences can. Perhaps that is why we love stories. They are a glimpse into others’ knowledge, more nuanced than any other communication medium. Sharing is essential for our own sense-making. So share as much as possible. Nobody can steal your knowledge anyway. But we will all lose, if we don’t share it.
knowledge stealing

A quick case for social technologies

I have been reviewing a number of resources I have collected on social media, social learning and return on investment. The bottom line seems very clear to me. Social technologies remove artificial organizational boundaries and let knowledge be shared more easily. I create slide presentations so that I have something ready in case I need to quickly review a subject, such as an impromptu client brief. I put this one together as an aid that might be helpful in presenting a few aspects of the positive impact of social technologies in the workplace.

#itashare

Validation and feedback

Here is a new approach to evaluation, by Nick Shackleton-Jones:

After the event, however, the system automatically prompts the chosen peer group to reassess those same behaviours at intervals of say one, three and six months. At the end of this period a ‘change score’ is calculated: an average value representing the amount of observed behavioural change that has taken place. Knowing that they are living up to the expectations of their peers, people make an effort to change. By coupling a meaningful challenge to the event, learners will endeavour to practise what they have learned – and we can skip directly to robust ‘level 3’ results.

Which is based on an old military approach, Training Validation, as exemplified by the Canadian Army:

On-job Performance
On-job performance is an evaluation measure that aims to determine if the trainee has been able to transfer the knowledge, skills or attitude learned in the training environment to the real world of the job. Within the ASAT, on-job performance is an element of validation conducted after at least three months following the training event. There are many different approaches to conducting this form of evaluation. Trainees, superiors and peers can be queried both through written questionnaires and personal interviews, and the results can lead to measurement of the effectiveness of the course/training activity. The validation of individual training is the responsibility of Commander LFDTS.

Training Efficiency
Examination of trainee reaction, the learning process and the transfer of learning to the job against the anticipated results and resources expended is the final method of determining efficiency. This analysis is a strategic responsibility, and the results are used to modify the conduct of future courses/training.

These are good systems if training was the correct solution in the first place, but note that formal instruction only accounts for 5% of workplace learning. As I wrote in a previous post, these types of methods work very well when you know what you are trying to achieve and understand the systems you are operating in. They work well when you have established best or good practices to base the training on. But what happens in complex environments, when ”the relationship between cause and effect can only be perceived in retrospect, but not in advance”? This is the situation many workers find themselves in today.

Feedback and validation have to be part of our daily work, not just for training events. This is where PKM practices can help on a personal level, work narration for teams, and communities of practice for disciplines. Once again, work is learning and learning is the work.

Networked sharing

Why diversity is essential for innovation, and ultimately survival, is shown in this wide-ranging article on How Culture Drove Human Evolution:

You start out with two genetically well-intermixed peoples. Tasmania’s actually connected to mainland Australia so it’s just a peninsula. Then about 10,000 years ago, the environment changes, it gets warmer and the Bass Strait floods, so this cuts off Tasmania from the rest of Australia, and it’s at that point that they begin to have this technological downturn. You can show that this is the kind of thing you’d expect if societies are like brains in the sense that they store information as a group and that when someone learns, they’re learning from the most successful member, and that information is being passed from different communities, and the larger the population, the more different minds you have working on the problem.

If your number of minds working on the problem gets small enough, you can actually begin to lose information. There’s a steady state level of information that depends on the size of your population and the interconnectedness. It also depends on the innovativeness of your individuals, but that has a relatively small effect compared to the effect of being well interconnected and having a large population.

It’s not about innovative individuals so much as the ability of the network (society, organization, company) to stay connected to its collective knowledge.  This is an important factor to consider in knowledge-intensive organizations. How quickly would your lose collective knowledge if people do not share their knowledge? Are your knowledge networks large enough to ensure that collective knowledge does not get lost? Is your organization more like an isolated island or part of a connected and diverse continent?

 

An artistic mindset

My colleague Jane Hart writes that, “supporting social collaboration is underpinned not only by new technologies but by a new mindset“.

Perpetual Beta is my attitude toward learning and work – I’ll never get to the final release and my learning will never stabilise. I’ve realized that clients and colleagues with a similar attitude are much easier to work with than those who believe that we will reach some future point where everything stabilizes and we don’t need to learn or do anything else. I think this point is called death. Perpetual Beta is pretty well an artist’s perspective, always seeking a new creative endeavour and not just producing the same work over and over. As industrial and even some knowledge work gets automated and outsourced, adapting to an economic life in perpetual Beta may soon become the norm.

With 2 billion people connected by the Internet, we are entering a post-industrial Network Era. Effective knowledge networks are composed of unique individuals working on common challenges, together for a discrete period of time before the network shifts its focus again. We are moving from a “one size fits all” attitude on work and learning to an “everyone is unique” perspective. The network enables infinite combinations between unique nodes. For example, better connections enabled a high school student to create a better cancer diagnostic tool. We will see many more of these connected discoveries in the network era. Also, in a networked world, where everyone is unique, there is little need for generic work processes (jobs, roles, occupations) and no need for standard curricula. Institutions, and mindsets, will collapse.

The real challenge to be productive in this new networked workplace will be an attitude shift. In the near future, organizations may no longer be concerned if you work a full shift or are spending time at your work space. Compensation may become focused not just on results but creative solutions. The core work attitude may be creativity, as in “what have you done that’s different?” Artists think about the impossible, as Hugh Macleod shows:

About one hundred years ago we moved from morality as our core behaviour, to responsibility, as workers left their agrarian communities, where your word was your bond, and became reliable factory workers instead. Are we now shifting from responsibility to creativity? If we are, then most of our organizational tools and measurements about productivity may be obsolete, as well as our mindsets about work and learning. Perhaps, metaphorically speaking, the MFA will become the new MBA.