Donald Clark shows how WildFire, a machine-augmented instructional content development system, saved significant time and money to develop a global training program.
“We used an AI tool to deliver a project to a large multinational (TUI) with £16 billion in revenue. The project delivered 138 modules on the locations for its holidays, flights, airport codes and so on. Recognising that they could never have produced content on this scale and timescale, as the estimated costs for external development were just under £500,000, and it had to be delivered in weeks not months, they opted for WildFire. This uses AI to create content in minutes not months, along with supplementary curated content, also selected by AI. —Donald Clark
The future of work will more and more be human creativity augmented by the diligence of machines. New business processes will be developed to take advantage of both people and software. If you are not looking at ways to augment what has traditionally been human work, you and your business will likely be left behind. Businesses have to embrace automation and foster creativity.
“Creativity is a conversation — a tension — between individuals working on individual problems and the professional communities they belong to.” —David Williamson Shaffer
